Full Name Oscar Poche, known in music circles as Oscar P, is quite a character. Having been in what he clearly defines as the entertainment business (don't call it music biz in front of him) for the past 20 years, people often scratch their heads in amazement and wonder, 'What the hell does this guy do?' and, 'How can he do so much of it?'
When asked how he runs his business, and why he is so successful, he just says 'People never see me wear a suit, but I wear one everyday (in my mind) when I work at the office, I'm really an artist at heart, who learned how to function as a business man. I wanted to do what I loved to do, and that's being involved somehow, someway with music.'
Hulk, and Blade.
'Well it's funny how things turn out. I really wanted to be a comic book writer, but growing up in Brooklyn around the DJs and parties gave me the bug. I wanted to learn how to beat match records, and produce tracks. I took advantage when the doors opened,' says Poche.
Poche found himself working at New York club impresario Vito Bruno's AM PM Management in the early 90's, where he started at the bottom literally working for office space to house his small recording
studio. he finally got his chance to helm his first project co-producing and co-writing Brother Makes 3's debut album at a Club' for Cardiac/Virgin Records.
'I was 21 or 22 at the time and I had never produced an album,' says Poche. So in 1992 he locked himself in for 3 weeks at the world famous DND Studios. He brought in collaborators like Eric Kupper,
Mike Rogers, Omar Santana amongst others and delivered 15 songs on schedule.
In 1999, along with Carlos Ortiz, he founded Rumba Jams.
Fast-forward another few years, and the music keeps on coming. In the past few years, Oscar P has seen his productions and remixes released on EMI France (Gala), Manifesto-Ultra-Rise-SonyBMG (Black Fras), George Krantz (Virgin), The Beloved (Atlantic), Karen Finley (Pow Wow), Kym Syms (Radikal), as well as respected labels like Clubstar, Pino Music, Deep Bass, and Vale Music.
'I like to stay busy, which means maintaining a steady schedule of studio sessions, DJ gigs, and marketing projects,' says Poche.
Today, Poche's passion for music when he's not in the studio remains his specialized marketing and promo company. Which he runs with Ortiz in the USA and markets music, films, and events globally: Media Services NYC. 'This is the company that makes all this possible on a daily basis. It's the backbone of our operation, and it allows us to develop our ears with
what the consumer wants, and needs,' says Poche.
Source : www.mpiii.com/bio_view-5412.html
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